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Marathon Season 3 is more than six rounds of staying active 🏃 For Season 3, we focused on improving the overall Marathon experience, making it easier to follow, more social, more personal, and more rewarding. Here’s a deeper look at what’s new and, more importantly, what it means for you 👇 🛡️ Insurance: Insurance protects you against one missed day during a round, giving you some breathing room without removing the challenge of staying consistent. Insurance is purchased separately for each reward pool and each round, with its price dynamically adjusted based on registrations and the previous round’s success rate. And there’s another benefit for the community: 94% of Insurance purchases go directly into the Marathon reward pool, increasing the potential rewards for successful finishers. 👥 A better way to compete together Marathon doesn’t have to be a solo challenge anymore. Season 3 introduces a much deeper Team experience. Create or join a team, customize it with your own name, logo, banner, and description, and follow your teammates throughout the competition. Team leaders can also send notices and daily reminders, while members can react to team updates. It’s designed to make staying consistent a shared effort. Encourage each other, keep your teammates accountable, and compete together. And there’s something worth competing for: Every round, the top three teams receive rewards for every member: 🥇 1st: 5 GGBoxes + 3 Keys 🥈 2nd: 5 GGBoxes + 2 Keys 🥉 3rd: 5 GGBoxes + 1 Key 🏆 Round AND Season Leaderboards Winning one round is great. Performing consistently across an entire season is even better. Teams can now compete across two different leaderboards. 📅 The Round Leaderboard tracks performance during the current 14-day round. 🌎 The Season Leaderboard tracks cumulative performance across all six rounds. This means every round is a fresh opportunity to compete, while long-term consistency matters throughout the entire season. 🎭 Make Marathon yours Your Marathon journey now has its own identity. Choose your Marathon Name and Avatar, then use them across your profile and leaderboards. Season Pass holders also get access to exclusive Avatars and additional Marathon Name changes, giving you even more ways to customize your identity. 📊 A better Marathon Profile Season 3 also makes it easier to look back at what you’ve accomplished. Your enhanced Marathon Profile brings your history, achievements, stats, and performance together in one place. The more you participate, the more your profile becomes a record of your Marathon journey. ⏱️ A clearer daily experience One of our biggest focuses for Season 3 was making Marathon easier to understand day to day. The refreshed challenge interface gives you a clearer view of your daily challenge progress, remaining Energy requirement, Insurance status, and Auto-join settings. There’s also a daily countdown timer, so you always know exactly how much time you have left to complete your activity before the next day begins. Less guesswork, fewer accidental misses, and a much clearer view of where you stand. 🚀 More flexibility when joining a round Missed the start of a round? You now have a little more flexibility. Rounds begin at 12 AM UTC, but registration remains open for another 12 hours, until 12 PM UTC on the first day. That gives you an extra window to get into the competition without having to wait two weeks for the next round. 🎟️ More value with the Season Pass For those planning to go the distance, the Marathon Season Pass unlocks additional benefits throughout Season 3. ⭐ STEPN Premium Membership until the end of the season 👟 One locked STEPN Common Sneaker 🎭 Exclusive Marathon Avatars ✏️ Additional Marathon Name changes 🎁 Additional Marathon rewards, drops, and bonuses Season 3 is about making Marathon better at every step. More ways to compete. More ways to connect. More ways to make Marathon your own. And a smoother experience that helps you focus on what really matters: getting out there and staying active. Which Season 3 improvement has made the biggest difference to your Marathon experience so far? 👇

I'm getting a Costco membership even though I don't need one. My friend had Stage 4 cancer. Costco kept her employed for 2 years after her diagnosis manageable shifts, just so she'd keep her health benefits, which were excellent. She passed away recently. Costco is now covering a full year of COBRA premiums for her 3 sons. Costco retained DEI under pressure in 2025 with 98% of shareholders backing them, and offers starting wages at $20/hr. Pulling all Callaway? Just icing on the cake.

🏁 Round 2 of Marathon Season 3 starts now! From 24 Aug to 7 Sep, it's time for another 14 days of consistency across STEPN and STEPN GO. Here's your Round 2 refresher 👇 ⚡ Use at least 2 Energy every day to stay in the race 🔐 Compete in the 50, 100, or 200 USD reward pool 🛡️ Insurance protects you against one missed day if purchased for this round 💰 Complete all 14 days to keep your entry and share the forfeited entries from eliminated participants in your pool And don't forget what's new in Season 3: 👥 Create or join a team and compete for Team Rewards 🏆 Climb the Round and Season Leaderboards 🎭 Customize your Marathon identity with Avatars and Marathon Names 📊 Track your journey with enhanced Profiles and improved challenge tracking 🎟️ Season Pass holders also unlock STEPN Premium Membership, a locked Common STEPN Sneaker, exclusive Avatars, additional Marathon Name changes, and extra Marathon rewards throughout the season. Not registered yet? ⏰ Late registration remains open until 12 PM UTC today, 12 hours after Round 2 begins. Join Round 2 at 🏃

I set up YouTube membership tiers to post behind-the-scenes content there. Honestly, it's total freedom: no likes, no algorithms, just people who truly want to know me better. Thanks for that 💙

More than 23,000 high schoolers entered our lottery for free Broadway tickets. Every single one got a free, 2-month @TDFNYC membership.   Missed the lottery deadline? Don’t worry. You still have a chance to see incredible Broadway, off-Broadway, and other shows at deeply discounted prices — because ALL NYC High School students have until September 13th to sign up for a free, 2-month TDF membership at

THE BNPL VISIBILITY GAP ────────────────── Open four "0% interest" plans across four different apps and none of those four lenders can see the other three. Unlike a credit card, most BNPL installments still don't hit a credit bureau by default - the debt exists, but no single ledger sees the full stack. ────────────────── Aug 13: Klarna rolls out a European membership tier with rewards - the free "pay in 4" app is repositioning itself as something closer to a credit card Nov 20: France starts requiring a full credit check (the same file used for loan defaults) before approving any 0%-interest "4x" plan - regulators writing in the underwriting step BNPL apps never had ────────────────── "0% interest" was never the same promise as "0% risk." It was the one form of consumer debt built to clear the one question a credit card is legally required to ask you first.

SHE PULLS IN $46,000 A MONTH FROM 9-SECOND STRETCH CLIPS IN PINK SHORTS Three fitness brands dropped their real ambassadors this quarter and signed her instead She's not real. She's never been real A 21-year-old in Tokyo runs everything from a kitchen table with one monitor and a cloud GPU subscription. No gym membership. No camera. No talent agent The blonde hair catches the window light correctly because every clip renders from the same locked HDRI environment map same room, same morning sun, same angle. The way the blue crop top rides up during the overhead stretch, the exact tension in the pink fabric, the muscle definition that shifts frame by frame all controlled by a motion reference library he spent one weekend building and hasn't touched since An automated pipeline scrapes trending fitness audio, maps her movement to the beat, color-grades to match the clean bright aesthetic brands love, and pushes across 42 accounts before he finishes his coffee No shoots. No edits. No content calls. No cancellations 33 million views a week. Two supplement affiliate links. One premium subscription tier. Three brand deals closed entirely over DM Overhead: $55 a month in compute Real fitness creators are spending $3,000 per shoot day to compete with a girl who costs less per month than her own protein powder would He locked one blonde in one bright room ten months ago. Same face. Same shorts. Same stretch. Never changed a thing One character. One window. One pipeline. Revenue that doesn't need a gym