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Midnight Hours & Digital Scrolls: The Future MuseumThat young people Loves   At the 2026 InterMuseum BRICS+ festival in Moscow, experts highlighted Chinese museums’ innovative strategies to engage young audiences. The Deji Art Museum in Nanjing stays open until midnight, freeing visits from 9-to-5 routines. Its digital exhibition brings an ancient painting to life, allowing visitors to “travel” into a Song Dynasty scroll and interact with history—proving the future museum is about youth, energy, and participation.   #MuseumInnovation# #YouthEngagement# #DigitalCulture# #BRICS2026# #Nanjing# #DejiArtMuseum# #SongDynasty# #ImmersiveArt# #CulturalHeritage# #TechMeetsCulture# Photo/VCG

两位法国女孩走进中国唯一的 #高句丽# 专题博物馆，近距离观看千年文物，深入了解高句丽历史，探索吉林深厚的历史底蕴。这里还让她们想起了欧洲规模最大的亚洲艺术博物馆——法国巴黎的吉美博物馆，感受着博物馆作为联结世界的桥梁的独特魅力。#Goguryeo# #Museums# Uniting a DividedWorid、#JilinUpward#

The beauty of ancient crafts shines in its elegance. From mosaic art to tea ceremonies, it reflects Japan. Museums preserve its rich legacy. Exploring culture deepens our global🌺 perspective. Museums preserve i🪐ts rich legacy🍂.

📍Young Chinese breathe new life into traditional culture A new generation is rediscovering traditional culture not by preserving it behind museum glass alone, but by reimagining it through web novels, animation, fashion and social media. #culture# #media# #youth#

📍How does it feel 10,000 meters under the sea? #museum# #digital# #VR# @SpoxCHN_MaoNing @AmbXieFeng @SpoxCHN_LinJian @xuejianosaka @salahzhang @zhang_heqing @consulat_de @ChenPingMFA @CGMeifangZhang @ChineseEmbinAus @ChineseEmbinUK @EmbChina_RS @chinacgedi

Have you seen The Walking Dead Prop Collection? It's a collab between AMC and Mini Museum to share fragments of real props with fans around the world. What's in it? Well, we don't want to brag but... Well, just have a look. 👀