On Friday,
@NBA Deputy Commissioner & COO Mark Tatum and
@FIBA Secretary General Andreas Zagklis hosted a summit for prospective Basketball Africa League investors and partners interested in league’s transition to a franchise model.
Attendees had the opportunity to hear about how establishing permanent BAL franchises will create long-term, locally rooted teams that deepen fan engagement in key markets, unlock new commercial opportunities, and provide a more stable platform for investment and growth, while creating enduring sports and entertainment brands across Africa with the support of the NBA’s league and team operations expertise.