Per The Information, Zhipu AI is also (after DeepSeek) exploring a custom ASIC after GLM-5.2 usage reportedly jumped 27x in one week.
A custom ASIC removes flexibility, but it can cut power draw and per-token cost.
Nvidia GPUs are strong general-purpose machines, but inference at scale has different economics. A fixed model can run better on silicon designed around its own repeated operations.
Zhipu has not chosen a partner, and the project may take more than 2 years.
The pattern is now bigger than one Chinese lab or one model launch. Chinese AI companies are trying to make software, hardware, and deployment less separable.
显示更多
DeepSeek is building an inference chip to cut dependence on Nvidia and Huawei in China’s $50B AI-chip market.
DeepSeek’s chip work is still early, with outside partners and private hiring of chip-design engineers.
The hard part is not drawing a chip, but making it at scale. Advanced foundries and high-bandwidth memory remain chokepoints because U.S. rules restrict Chinese access.
DeepSeek can still gain from a narrower chip built mainly for its own models. A custom inference chip could lower serving costs, reduce power needs, and tighten software-hardware control.
---
reuters .com/world/china/chinas-deepseek-developing-its-own-ai-chip-sources-say-2026-07-07/
显示更多